The Pieroth GmbH winery is located in the centre of the municipality of Burg Layen-Rümmelsheim in Rhineland-Palatinate (Germany). The Pieroth family has been mentioned in documents since 1675. In 1906, Ferdinand Pieroth named viticulture as the main source of income for his business in his diary. His son Philipp Ferdinand Pieroth bottled wine for the first time in the history of the house in 1926. The brothers Kuno and Elmar Pieroth developed a completely new way of marketing wine in 1953. They began offering their wines directly to the customer in the form of a wine tasting at home. Pieroth was thus the first winery in Germany to sell its wines through direct sales. The managing director of the winery is Dirk Friesenhahn, the operations manager is Oliver Dries and the cellar master is Lennart Friesenhahn.
The vineyards in the Nahe growing region cover 25 hectares of vineyards in the single vineyard sites Goldloch, Pittermännchen and Trollberg (Dorsheim), Pittersberg (Münster), Steinköpfchen (Rümmelsheim), Königsschloss and Liebehöll (Münster-Sarmsheim), Hölle, Johannisberg, Rothenberg and Schlossberg (Burg Layen) as well as in the sole ownership Römerberg (Bingerbrück). They are characterised by different soil types. The white wine varieties Riesling, Pinot Blanc, Pinot Gris, Sauvignon Blanc, Chardonnay, Scheurebe and Gewürztraminer are cultivated, as well as the red wine variety Pinot Noir. The vineyards are cultivated according to the rules of organic viticulture; certification is planned.
The interplay of site, plot and grape variety plays a major role in vinification, which has been perfected over generations. The product range is divided into the quality classes Grosses Gewächs (grapes from selected plots), single vineyard ( wines typical of the terroir ) and local wines. The Grosse Gewächse and the single vineyards are fermented spontaneously and matured in small and large wooden barrels. The premium wines include the GG Rieslings and the Pinot Blanc Fumé. Burgundy cuvées, bottle-fermented Gutssekte (Riesling) and an Orange Wine are also produced. Every year, 120,000 bottles of wine are bottled and sold mainly to Japan, Austria and Switzerland. More than 10,000 bottles of wine dating back to 1727 are stored in the treasure chamber, some of which come from the estate's own production, but also from worldwide purchases.
The winery is a subsidiary of Pieroth Wein GmbH, based in Burg Layen near Bingen (Rhineland-Palatinate), which is one of the world's leading companies for the distribution of wine to the end consumer. With around 1,000 employees and partners as well as 8.4 million bottles sold, a turnover of just under 105 million euros was achieved in Europe in 2021. The internationally successful company is owned by the Pieroth family.
Pictures: Pieroth Wein GmbH
